In this post from Friday, Postaer sums it up nicely:
Crispin looks for work that will create buzz, urgency, relevance and drama.
They are willing to tip over bunches of sacred cows to get it.
They are maddeningly consistent. They always delight or piss everyone off.
One of the two. Sometimes both. They are seldom, if ever,
He discusses CP+B's philosophy of making their clients "famous" and "relevant." And he calls them a sweatshop. (Heck, CP+B's own Web site admits they're a factory.) Postaer's post is a good read. The comments from his readers are insightful, too.
Today, in related news, Creativity has named CP+B 2008 Agency of the Year. Big surprise, right?