Tuesday, December 2, 2008

Complaining Consumers Isn't Always A Sign Of A Bad Ad

Recently, we've discussed two brands with ads that upset consumers and they're respective actions, the Motrin and Kotex ads, weren't necessarily the best ads, whether or not the amount of complaints was warranted. This new British Public Service Announcement, via AdFreak, uses an effective, violent shock factor that, not surprisingly, has a number of people up in arms.

The ad mimics the cyclical nature of abuse very effectively. It's a little hard to watch, but I think that's what makes it good. Really good. Maybe it's a little violent for prime time, but hey, they do warn you. What do you think? Is it too violent?

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