Apparently not a week can go by without us mentioning CP+B. This time, I'm impressed. Their latest work for Burger King shows regular drive-thru customers ordering exactly what they want--no onions, can you cut the fries in half?--to symbolize the voice we all have, and use, every day. The voiceover then encourages us to have it our way while the screen reads "VOTE 2008." It's actually an engaging and thoughtful ad.
Keeping in Burger King style, they also have a Web site, haveityourway08.com, that supplies two Poll-a-rizer applications (one for Facebook, one for MySpace) that lets users take a questionnaire to see where on the political spectrum they fall. It then entertains by showing which "advisors" and "opponents" they might consider, and lets their friends see the results.
Unfortunately, I haven't been able to find the video anywhere yet. If I come across it soon, I'll be sure to post it.
Click here to read more about this effort from Burger King.