Friday, May 28, 2010

Moulin Rouge Embraces the Windmill

The Moulin Rouge, Paris's famous cabaret, has a new identity and I must say I'm a fan. If you're familar with the Moulin Rouge, you know its visually distinctive feature is the giant red windmill that's stood since the cabaret's inception in 1889. The name actually means 'Red Mill' in french so it seems wholly appropriate for the logo to reflect that.
The difference between the old and new logos is pretty drastic. The old one has a kind of haphazard feel to it and the lipstick marks seems to play up the cabaret's can-can and striptease origins, whereas the new logo has a much more sophisticated look to it. The new logo plays up the windmill landmark but gives the overall feel of a higher end establishment. Both fit since the Moulin Rouge is a large tourist attraction and at around 100€ a ticket with dress code rules, it needs that classier outward appearance. I actually went to the Moulin Rouge a few years ago and saw the show. It's really mostly dance numbers with elaborate costumes and staging and sometimes the dancers are topless. It's still a classy show, so the new logo feels more appropriate.

What do you think?

via (Brand New)

1 comment:

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