Monday, August 11, 2008

Loving The New Office Max Penny-Hating Spots

I'm enjoying Office Max's lastest penny commercials. They're a clever way to emphasize that age-old dirt cheap prices message and hit on a fun truth about pennies: No one wants them. I'm as guilty as anyone else of penny-hating and have a big jar of pennies accumulating in my apartment mostly because I hate carrying them around in my wallet. While I think the hidden camera direction is starting to be far too over used, these hit an actual funny truth worthy of the technique. Plus, I enjoy the goofy product placement style at the the end of the spots to set off their silliness.



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