Don't Be A Clingy Brand

This cartoon came to my attention a couple weeks ago, but I didn't get around to posting it. Having just been asked, yet again, to 'like' another brand on Facebook I remembered I wanted to share.

Noise to Signal Cartoon

Facebook pages and Twitter have been around awhile, but the past six months have seen and exponential growth in the number of brands now officially on both social networking sites and trying to use them. Granted, there is some cool stuff going on in this realm, and often following a brand you really like can be beneficial, but the constant requests to 'Like' or 'Follow' your brand are starting to sound like that classmate from high school, whom you barely remember, that keeps trying to 'Friend' you on Facebook. It starts to look a little pathetic.