The Creative Cooler
Tuesday, February 24, 2009

Kraft Corporate Is All Smiles

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If Pepsi's new logos weren't smiling enough for you, Kraft Foods corporate has decided to make their logo 'happier' too. Lu...
2 comments:
Monday, February 23, 2009

Chili Cook-Off!

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A few weeks ago, some creatives were discussing their varying chili recipes and an idea was born. Why not have an agency chili cook-off and ...

Bringing Back The Orange

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That's right. Tropicana announced today that after complaints from consumers they will be reverting to their old packaging starting next...
1 comment:
Thursday, February 19, 2009

Axe Uses Dirty Pig to Clean Dirty Hair

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Axe, in selling body products for men, has always used a wet 'n wild approach to cleaning up "dirty" boys. Their latest attemp...
1 comment:
Wednesday, February 11, 2009

Is That Really The Pepsi Logo Design Brief?

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So remember when Pepsi came out with its new logos a few months ago? The varying 'smiles' of the Pepsi logo? Well, it appears that ...
13 comments:
Monday, February 9, 2009

Tropicana Abandons Iconic Image

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Everyone knows the Tropicana image of the orange with a straw sticking out of it—it's been around forever. I remember as a kid actually...
4 comments:
Sunday, February 8, 2009

New Zappos Spot: Tweet Your Approval

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The CEO of Zappos wants to know what people think of their new TV spot: New Zappos TV commercial - What do you think? How would you rate it...
Wednesday, February 4, 2009

Sprite Goes Old With New Logo

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Via Brand New , my favorite source for the latest logo redesigns, Sprite is the latest in the soft drink industry to revamp their logo. I...
6 comments:
Monday, February 2, 2009

Were The Super Bowl Ads Super?

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I've heard people go both ways on this year's lot of Super Bowl ads. Personally, I think many of them were trying too hard, and whic...
7 comments:
Friday, January 30, 2009

Pepsi Strives To 'Refresh' Us

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The other night, this entertaining Pepsi commercial caught my attention. I mostly thought it was a fun concept, maybe a little too similar t...
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