True creativity requires a certain amount of distraction.

The amount of spray mount inhaled is directly proportionate to the importance of a given client meeting.

Never underestimate the importance of note passing during conference calls.

On your birthday, it's expected that you bring in treats for everyone in the agency. (Take note, Anonymous.)

A 'one-off' piece of advertising is rarely used just one time. Beware of scope creep.

Sometimes ad photoshoots are glamorous and include celebrities and sushi buffets. Other times they're not so glamorous and require trudg...

Vacations are very necessary to jump start creativity (or so we tell ourselves). Took a few days to visit Megan and soak up some sun. We...

The holidays do not stop January placements and mail-by dates. As the first week back after the holidays, this week has been crazy—we'll...

People are often annoyed by advertising. They are even more annoyed by spam. **We love comments on our blog, please comment about anything a...

Concepting doesn't get any easier no matter your longitude, latitude or the fact that you can work in your own comfy slippers.

New business projects are often the most demanding. (Busy with new biz—we'll post something new soon.)

Nothing is more effective at gaining 100 percent participation than a free lunch.

For the sake of emphasis, writers are allowed to break some rules of grammar. Like using fragments. So there.

Some of the best ideas come at unexpected times. Like in the middle of your morning shower.

Although discretion should be used, high-fiving a prospective client while in-house for an agency tour isn't necessarily a bad thing.

Babies and puppies have a tendency to bring work to a halt.

A simple trip to the break room for some brain food (aka chocolate) can turn into a debate on the merits of various candy bars. Ex. Megan...

Work has a way of taking time from other stuff. Like blogging.

Seemingly "fun" pro bono work has a knack for getting in the way of work for paying clients. Must be the circle of (agency) life .

Work for paying clients has a tendency of getting in the way of fun pro bono work.